For Wales’ largest youth organisation, Urdd Gobaith Cymru, having the .cymru domain name makes perfect sense: Urdd Gobaith Cymru – it’s in their name. As an organisation with over 50,000 members across Wales, ensuring that they have an accessible, easy to find website is key to ensuring that all members and users of the Urdd are able to find the information they need.
Established in 1922 with the aim of protecting the Welsh language and culture, the Urdd’s new .cymru domain has helped to emphasise their Welshness further as a key part of their online presence.
Sioned Hughes, the Urdd’s Chief Executive said, “.cymru is now an integral part of our identity. We’ve had nearly a quarter of a million unique visits to the website and nearly 4million pages have been read on our website since we adopted the .cymru domain.
“Switching to the new address was really easy; no trouble at all. There’s no reason at all why people shouldn’t switch!”
© Nominet UK 2021